Hi I’m Sampath Liyanage, I have been passionate about SEO and digital marketing for the past 7 years and working professionally on digital marketing for 5 years. Previous to becoming consultant in SEO Sri Lanka, I was a hobby web Designer where I would build sites based on silly ideas for fun. This experience how since evolved in providing full brandable solutions for start up companies.
If you want your business to be found by new customers on the Internet, you need to get serious about optimizing your website for the search engines–especially Google.
Ranking well in Google’s search results can bring a huge amount of new business. You can learn how to do this yourself–I did, over a period of 5years.
Search engine optimization today involves many skills and techniques, from link-building to on-page optimization to click-through and conversion testing…and Google, Yahoo! and Bing are changing the rules all the time. What worked great a year ago might not work so well today–in fact, it might even get you penalized by the search engines. And even if your site isn’t penalized today, a thorough understanding of both the Penguin and Panda algorithms is critical as you build content and implement your social media and link-building projects.
Current knowledge of search engines and SEO tools, plus a strong understanding of business, customers, and conversion to sales are key to growing your business and making your SEO investment pay.
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