CLIENT SPOTLIGHT 18 / 35
Lanka Tour Driver
A personal way to explore Sri Lanka.
A closer look at the business,
its audience and its digital presence.
- Client
- Lanka Tour Driver
- Industry
- Private tours & drivers
- Market / audience
- Sri Lanka
01 / THE BUSINESS
The story
behind the screen.
Lanka Tour Driver focuses on private travel with a driver or chauffeur guide in Sri Lanka. The supplied search themes include personal tour drivers, chauffeur tourist guides and private guided tours.
This project’s audience is researching a more personal travel arrangement. The journey begins with finding an appropriate driver or guide and moves towards discussing destinations, routes and individual travel preferences.
02 / PROJECT CONTEXT
What shapes this project.
Three areas that define the business
and the audience it serves.
Private drivers
Personal tour driver searches reflect flexible travel needs.
Chauffeur guides
Guide-led travel connects local knowledge with transport.
Tailored journeys
Private tour enquiries start with the traveller’s own plans.
SEARCH FOCUS
The searches behind the interest.
A selection of search themes from this project’s campaign.
- Personal tour driver Sri Lanka
- Chauffeur tourist guide Sri Lanka
- Private guided tours Sri Lanka
YOUR BUSINESS COULD BE NEXT
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