CLIENT SPOTLIGHT 05 / 35
CMB Gold
Connecting gold enquiries with local intent.
A closer look at the business,
its audience and its digital presence.
- Client
- CMB Gold
- Industry
- Gold buying & services
- Market / audience
- Sri Lanka
01 / THE BUSINESS
The story
behind the screen.
CMB Gold is a Sri Lankan gold business with a digital presence focused on gold-related services and customer enquiries. The supplied campaign themes include current gold prices, gold buyers and selling gold in specific locations.
This is a locally driven search journey. Visitors often want to understand their options, identify a relevant location and find a direct way to contact the business before taking the next step.
02 / PROJECT CONTEXT
What shapes this project.
Three areas that define the business
and the audience it serves.
Gold price enquiries
Price-related searches are an important part of the discovery journey.
Gold buying
Service enquiries connect people looking to sell gold with a business contact.
Local discovery
Location-specific themes make geographic relevance central to the project.
SEARCH FOCUS
The searches behind the interest.
A selection of search themes from this project’s campaign.
- Gold price Sri Lanka
- Gold buyers Sri Lanka
- Sell gold Sri Lanka
YOUR BUSINESS COULD BE NEXT
Let’s turn your next
idea into a conversation.
Tell us about your website, your audience and where you want to go.
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